In this case study you will discover how XR Studios selected the Disguise xR workflow, powered by the latest Disguise gx 2c media server, as the central technology hub for the socially distant 2020 MTV Video Music Awards.
2
xR stages
4
xR performances
6.4
million audience
2nd
most talked-about show on social media in 2020
The challenge
“We were building the biggest xR stage to date and exploring completely new territories with the software,” Scott Millar of XR Studios explains. Having pioneered the application of xR in live entertainment, the team had a level of confidence in the technology that they had to translate for the VMA creative team. “We had to give the producers looking into the camera the same set-up that they would have had on-site for the live show.”
The solution
“We were able to create a workflow that allowed us to film a TV show in an entirely new medium using tools everyone could relate to, and in a format that was familiar,” Cory FitzGerald, XR Studios.
Disguise’s xR workflow allows for a traditional workflow of media server and content creation, while adding on the layers of Augmented and Mixed Reality. This allows for flexibility and dependability for live entertainment.
Scott Millar
Technical Director, XR Studios
Equipment
Credits
VMAs Creative Director
Paul Caslin
VMA Screen Producer
Trevor Burk
Extended Reality Producers
XR Studios
XR Studios Technical Director
Scott Millar
XR Studios Technical Integrator
Smasher Desmedt
Content Creation Studio for Awards Stage, Miley Cyrus, Da Baby and Black Eyed Peas
Silent Partners Studio
Content Creation for Lady Gaga
Possible Productions
Content Creation for Doja Cat
Blink INC
VMA Screens Disguise Programmer
Kirk Miller
Disguise programmer
Ben Ryle
Technical Equipment Partner
Fuse
Images
MTV via AP